Are you a designer or business owner interested in selling Wix & Wix Studio templates? Whether you’re part of the Wix partner program or just getting started with creating custom templates, learning the process for selling these templates can open up new opportunities for generating income. You can list your templates in the Wix Studio marketplace or sell them independently through your ecommerce website or other online platforms.
In this blog, we’ll explore the step-by-step process of creating and selling Wix Studio templates and share essential tips to ensure you’re maximizing your reach. You’ll also learn how to manage your templates in the Wix Studio workspace, customize your designs for different business needs, and leverage marketing tools to help sell your templates effectively.
1. Understanding the Wix Studio Workspace
Before diving into the steps to create and sell Wix Studio templates, it’s important to familiarize yourself with the Wix Studio workspace. This workspace is where all your studio templates are stored, allowing you to create, edit, and manage them in one centralized location. The Wix Studio workspace is designed to make template creation efficient, with easy access to necessary tools and settings.
When you log in to your Wix partner dashboard, you’ll see a left-side panel featuring different sections, including custom templates. From here, you can manage your existing templates or start building new ones. Having a solid understanding of this interface is crucial for selling Wix Studio templates because it’s the foundation of everything you’ll do.
2. Selling Wix Studio Templates: Your Two Options
When it comes to selling Wix Studio templates, there are two main avenues to explore:
Selling via a Downloadable File: You can sell your templates anywhere online by providing customers with a ZIP file containing the template. Once purchased, your customer can upload the file directly into their Wix studio account for immediate use.
Wix Studio Marketplace: This option allows you to list your templates in the Wix Studio marketplace, where potential buyers can browse and purchase templates created by Wix partners. This is a fantastic way to tap into the existing Wix user base.
Each of these options has its benefits. Selling via your own ecommerce website or online store gives you more control over pricing, distribution, and customer interactions. Listing your templates in the Wix marketplace increases your visibility to a larger audience already familiar with the Wix platform, especially those seeking Wix Studio solutions.
3. How to Create and Save Custom Wix Studio Templates
The process of creating a Wix Studio template is straightforward, and you can start building templates right from your Wix partner dashboard. Here’s how to do it:
Access Custom Templates: Once logged into your Wix partner account, navigate to the left-hand panel and click on “Custom Templates.” This is where all your custom templates will be listed and managed.
Create a New Template: In the custom templates section, click the “+ Create Template” button in the top left corner. This will prompt you to either select an existing site to convert into a template or start from scratch. You have three options:
Use an existing site that you've already designed in Wix Studio.
Start from a blank Wix Studio canvas and build the design from the ground up.
Start from a blank Wix canvas to use the traditional Wix builder.
Design Your Template: Customize the template to meet the needs of your target audience. Whether it’s a product website template for an online store, a professional portfolio, or a small business ecommerce website, you’ll want to make sure the design is clean, functional, and in line with your client’s goals.
Save Your Template: Once you’ve finished designing the template, you’ll name it and save it in your custom templates section. It will now appear in the list of templates in your Wix Studio workspace, ready for publishing or downloading.
4. How to Download and Share Your Wix Studio Template
Once you’ve saved your template, you’ll need to download it as a shareable file if you plan to sell it outside of the Wix Studio marketplace. Here’s how to download your Wix Studio template:
Find Your Template: In your custom templates section, locate the template you want to sell. Next to the template name, you’ll see a small “…” button on the far right side. Click this button.
Download Shareable File: After clicking the “…” button, select the option that says “Download Shareable File.” At this point, you’ll be prompted to publish the site in the Wix editor.
Publish the Site: Open the Wix editor, load the template, and click the “Publish” button. Once the template is published, return to the custom templates section in your dashboard.
Download the File: Click “Download Shareable File” again, and this time, you’ll be prompted to accept the terms of use. Once accepted, the template will download as a ZIP file. This file can be uploaded by your customers directly into their Wix Studio accounts.
5. Selling Templates through the Wix Studio Marketplace
If you prefer to sell your templates through the Wix Studio marketplace, you’ll have the added benefit of built-in marketing and exposure to an audience already searching for Wix templates and custom templates. The Wix partner program offers you tools to help manage and promote your listings, giving you the opportunity to sell your Wix Studio templates to clients from various industries.
Here’s how to list your templates in the Wix Studio marketplace:
Create and Save Your Template: Follow the steps outlined above to design and save your custom template in your Wix Studio workspace.
List Your Template for Sale: Once your template is complete, click on the option to list it in the Wix marketplace. This will make your template available for purchase by users searching for product website templates, ecommerce websites, and other types of Wix Studio templates.
Marketing Your Templates: To boost sales, utilize the marketing tools available through the Wix partner program. Promote your templates on your website, social media, and Wix platform profiles to reach your audience.
6. Marketing and Selling Wix Studio Templates Effectively
When selling your Wix Studio templates, marketing plays a crucial role. To attract the right clients, you need to emphasize the features and benefits of your templates. Here are a few tips for selling your templates more effectively:
Highlight Features: Clearly explain what makes your Wix templates stand out. Are they optimized for ecommerce? Do they include unique design elements for specific industries? Let your potential buyers know.
Leverage the Wix Marketplace: If you’re listing your templates in the Wix Studio marketplace, make sure your listing is detailed and showcases the quality of your templates. Use strong visuals and concise descriptions to entice buyers.
Promote on Social Media: Share links to your templates on platforms like Instagram, Twitter, or LinkedIn. Use targeted ads if you want to reach a broader audience.
Engage with Clients: Build trust with your clients by offering customer support and updates for your templates. This can lead to repeat business and positive reviews that will help you sell even more Wix Studio templates.
7. Why Wix Studio Templates Are in Demand
There is a growing demand for Wix Studio templates, especially as businesses seek easy-to-use, professionally designed website templates for their online stores, portfolios, and service-based websites. Being able to offer customizable, high-quality Wix templates positions you as a valuable resource in the market.
Selling custom templates allows businesses to save time and effort while still receiving a professional-looking website that reflects their brand identity. Whether they need an ecommerce website or a general business site, your templates can cater to a wide range of needs, and being listed in the Wix Studio marketplace makes it easier for potential customers to find exactly what they need.
Conclusion
Selling Wix Studio templates can be a lucrative business, whether you choose to sell them directly through your own o
nline store or list them in the Wix Studio marketplace. By following the steps outlined in this guide, you can create stunning custom templates and offer them to clients across industries. Remember to leverage the tools and resources available in the Wix partner program to market and support your templates. With the right approach, you’ll be well on your way to building a successful business selling Wix Studio templates.
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